Principal Digital Content Architect and DAM Lead

Job summary

Are you looking for an exciting job where you can put your skills and talents to work at a company you can feel proud to be a part of? Do you want a workplace that will challenge you and offer you opportunities to learn and grow? A position at Xce*** could be just what you’re looking for.

Benefits

Qualifications

• Bachelor's degree in communications, marketing, journalism, public relations or related field or equivalent combination of education and experience.
• Advanced degree preferred.
• At least 10 years related experience in corporate or agency setting with demonstrated leadership in strategic planning and execution.
• Ability to prioritize, manage and work on multiple projects.
• Experience in communications with demonstrated ability to deliver effective and strategic messages to audiences ranging from front line employees to senior executives.
• Experience leveraging technology.
• Demonstrated leadership capabilities in project management.
• Demonstrated ability to meet business and financial objectives.
• Preferred
• Adobe Certified Expert AEM Sites Architect or AEM Assets.
• Experience with Edge Delivery Services document-model authoring.
• DITA / AEM Guides experience for technical-content architectures.

Responsibilities

• Build the content foundation that lets Xce*** publish once and reuse everywhere, so customers see consistent rates, programs, and outage information across web, mobile, email, and AI experiences.
• Make sure every digital asset is easy to find, properly licensed, and audit-ready, reducing legal and regulatory exposure across all four operating states.
• Establish guardrails that let teams safely use AI-generated content while preserving brand integrity and a verifiable record of what is real, especially during emergency communications.
• Speed up creative production cycles by replacing ad hoc handoffs with shared models, clear approval paths, and self-service access to approved assets.
• Drive measurable adoption of the new content platform across business units, with clear KPIs for reuse, findability, and time saved.
• Essential
• One source of truth, every channel.
• Own the composable-content strategy: structured content that decouples authoring from delivery and supports an instant Dark Sky Emergency Response pivot without code deployment.
• Govern asset rights, licensing, and DRM, including talent rights, geographic restrictions, license windows and embargoes, watermarking, and immutable audit logs.
• Stand up and enforce C2PA content credentials and provenance for AI-generated creative, especially safety-critical media for outage, restoration, and hazard scenarios.
• Model structured content for dynamic energy-data surfaces (bills, usage, outage status, program eligibility) so the same content powers web, mobile, email, and AI experiences without rework.
• Own API-first interoperability across the martech and enterprise stack, including CMS, PIM, MAP, CDP, AEP, creative

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